Representing & Visuals

    → Terms

    → Visuals Practice

Shape-a space enclosed by a line. Shape can be used symbolically i.e. a heart shape for love.

Line-has length and direction. Lines can suggest movement, order, tension, division and emotion.

Color- the effect of color and shading is emotional. Color can be used symbolically i.e. green for jealousy.

Texture- the quality or ‘feel’ of an object’s surface.

Focal Point- the main area of interest

Headline- words at the top of an article that indicate the topic (much like a title)

Form-height width and depth of a structure which can create perspective

Emphasis- drawing attention to something by use of color, size or placement.

Layout - design or arrangement of all the elements of printed material

Collage- an artistic composition made of various materials mounted a on a surface.

Thumbnail Sketch- a ‘rough draft’ of a visual.

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